Monday, March 8, 2010

A Good Writer Can Write About (Almost) Everything.

Prospective clients occasionally ask, "Do you have experience writing about (fill in the blank)?"

The answer, sometimes, is "Yes," but usually, "No, not in your precise field -- but don't let that come between us!"

First off, it's unlikely (although possible) a client is going to find a copy writer who happens to have experience in the exact field or area of specialization they're talking about. But a good, experienced writer can write effectively on virtually any topic. What's more, it's often an advantage for the writer not to be especially experienced in a certain area, because the objectivity he brings to the task at hand may prove helpful -- something someone too close to the subject simply may not possess.

In my case, I've written about such disparate subjects as elevators and Italian sub rolls; cleaning agents for scrubbing 18-wheelers to monitors that check critical-care patients' vital signs.

But I'm NOT a "technical writer." Sure, I can comfortably take (most) technical subjects and translate them into plain English for a lay audience. But if you're looking for someone who's conversant in ohms and amps and can navigate effortlessly through the architecture of a printed circuit board, you're probably looking for someone with an associate's degree in electrical engineering who also happens to be a passable wordsmith.

That's not me. I'm a wordsmith, all right, but I'm not a "techy." Just wanted to be clear on that.

My strengths? I'm both a journalist and marketing writer (copy writer). My writing is creative, interesting and clear. And I have a reputation for turning work around extremely quickly -- never, ever missing a deadline in more than 40 years in the business. Sprinkle in very competitive pricing and you've got a recipe for success -- yours and mine. Let's eat!

(Below, you'll find a variety of writing samples -- from poems to magazine articles. I don't have things like brochures in a form where they can be uploaded onto this site, but hard copies of such materials can be snail-mailed to you, if you'd like. Thanks for checking out my All-Around Writer site!)

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